Effective and Compliant Communications
Before joining the cannabis industry in 2015, I rose through the ranks in the marketing departments at some of the Boston area's leading legal and financial services firms. With more than 15 years of marketing communications and business development experience in highly regulated industries, I bring a unique compliance-focused perspective that helps cannabis businesses establish their identity, build brand awareness and customer loyalty, and succeed compliantly.
Marketing and thought leadership
By applying the best practices and proven methods I used in coaching lawyers, accountants, and other executives, I help my cannabis clients become sought-after for their thought leadership, community impact, and corporate culture while growing their base of customers and raving fans for their cannabis products and services.
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Corporate communications and internal culture
I also work with leadership teams on strategic planning relating to corporate communications, including investor relations and internal staff communications.
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Contact me to talk about how a corporate communications plan can help you build brand loyalty, increase employee satisfaction and reduce turnover, and truly elevate your business's culture while increasing your bottom line!
Services
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Cannabis business license writing services, including Positive Impact Plans and Diversity Plans
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Corporate communications strategic planning and oversight
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Integrated marketing communications planning and oversight
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Brand messsaging
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Cannabis and corporate culture trainings
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Thought leadership development
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Media relations
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Marketing collateral development
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Blogging
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Social media content and training